Education • Practice • Confidence

What is Phishing?

Phishing is when attackers impersonate trusted sources to trick you into giving up passwords, personal info, or money. It happens through email, texts, phone calls, fake websites, social media, and even physical mail.

Learn the red flags fast
Phishing = impersonation + pressure + a risky action. If the message pushes you to click, call, or pay, slow down and verify.

Why phishing works

Phishing works because it targets human trust — not technology. Scammers use urgency, fear, or temptation to push quick decisions.

Urgency & pressure
“Act now” / “final notice” / “account locked.”
Impersonation
Banks, delivery companies, coworkers, law enforcement.
A trap action
A link, QR code, attachment, phone number, or payment request.
The payoff
Stolen logins, identity info, money, or access to accounts.

Common red flags

  • Unexpected message demanding action
  • Threats, fear, or “you’ll be arrested” language
  • Link text doesn’t match the destination (hover reveals a different domain)
  • Requests for passwords, codes, or personal data
  • Payment requests via gift cards, crypto, wire, or “untraceable” methods
  • Sender domain is slightly off (extra letters, odd TLD, or random subdomain)
Quick rule
If it creates urgency and asks you to click, call, or pay — pause and verify.
Phishing Facts & Statistics
A quick snapshot of why awareness training matters.
Snapshot
Millions
of people report scams each year
Attackers play a numbers game — volume creates victims.
National cybercrime reporting
Top threat
phishing fuels many account takeovers
Stealing logins is often step one of bigger fraud.
Industry + incident trends
Billions
in losses are reported annually
Small losses add up fast — and big losses do happen.
National cybercrime reporting
Every day
email delivers scam links and malware
It’s cheap, fast, and still works — especially at scale.
Industry reporting
Rising
SMS and text-based scams keep growing
Texts feel personal — and people act faster on phones.
Consumer + carrier trends
Still works
calls and voice pressure tactics catch victims
A confident voice can override doubt in seconds.
Consumer reports
These stats reflect nationally reported cybercrime trends. We keep this “snapshot” high-level so it stays accurate even as yearly reports update.

Common phishing methods

Phishing isn’t just email — it shows up wherever people communicate and pay. Train the method you see most.

Email phishing

Spoofed emails that push you to click a link, open an attachment, or “verify” your account.

Smishing (SMS)

Texts about deliveries, banking, job offers, or “prizes” with malicious links or phone numbers.

Vishing (phone)

Calls impersonating tech support, government, banks, or executives to pressure you into action.

Fake websites

Look-alike login or checkout pages designed to steal usernames, passwords, or payment info.

Social & ad scams

Fake ads, posts, and DMs that lead to malicious sites or direct payment scams.

Why GonePhishing exists

GonePhishing was created to educate and empower everyone to recognize and report scams before they cause harm. Through real examples, true stories, and interactive training, we help people build safer habits — fast.